Video device platforms
Transform the user experience on the TV with high-quality video devices
Pay-TV service providers are seeking to deliver differentiated experiences to the main screen in the home (the TV) that attract and retain customers. This requires solutions that deliver a consistent, reliable experience and allow for accelerated innovation and deployment.
Challenges and opportunities
Set-tops enable service providers to consistently deliver high-quality, secure, premium video services with apps and web services, such as Netflix® and YouTube®, into our homes. Devices with the processing power, configurability and connectivity options enable service providers to rapidly evolve their services to keep their subscribers’ attention.
CommScope is evolving the set-top with Smart Media Devices, a new category of devices that integrates speaker, smart assistant, and far-field voice command technology into a single piece of hardware—presenting service providers with an exciting new framework for personalized and aggregated services in entertainment, e-health, education, utilities, productivity, and more.
Driving the consumer experience
For service providers, the user experience on the TV is an important part of their brand. A set-top manages that experience as a platform on which the service provider’s experience can be built—including co-hosted services such as Netflix™, exclusive services, etc., ensuring:
- The service provider’s screen is the first and primary screen interface consumers see when turning on a TV
- Consumers won’t need to scroll through a list to find the service provider app—or change TV inputs
- Consumers do not leave the platform to consume content from another provider—meaning service providers won’t lose revenue, usage data, or the relationship
- A consistent user experience for all customers, regardless of the make of TV—giving the ability to specify the Wi-Fi connection to ensure the quality of HD, 4K and future video standards
- One remote to control all services, allowing the service provider to specify the functions on the remote control, like voice control or IoT features
- Easy integration of third-party OTT services and apps within the user interface due to standardized platforms and the integration capabilities of CommScope
- A choice of content protection, making it easier to obtain rights to high-value content
- Easily implement remote management and service monitoring tools
- Streamlined testing and support
- No need to keep pace with the growing number of TV models that a TV app would require
Evolving the service
The latest set-top platforms enhance the consumer experience with:
- A richer user interface, with more detail and 3D graphics
- UltraHD content with a wide color gamut, higher frame rates and High Dynamic Range (HDR)
- Improved surround sound
- Smaller set-tops and Bluetooth® Low Energy remote controls that allow the set-top to be completely hidden from sight
- Wi-Fi connectivity for easier installation and flexible location of the set-top
- Smart Media Devices with voice assistance that make the TV the center of the smart home—a platform for personalized and aggregated services in entertainment, e-health, education, utilities, productivity, and more
- Reduced environment impact: lower power consumption, use of recycled plastics and removal of single-use plastic packaging
For service providers, set-tops reduce the costs of content delivery and support by:
- Supporting higher efficiency video encoding, including HEVC and VC-1, to reduce network bandwidth demands
- Being wireless connected, simplifying installation
- Being able to be remotely managed for configuration, diagnostics, analytics and software updates
- Supporting IP VOD services:
- Reduce content license costs and/or access larger VOD content catalogs from third parties
- Provide cloud-based recording, removing the cost of a DVR
The consumer experience on the set-top is an important part of the service provider’s brand. It needs to be distinct within their market based on consumer demands and competitive alternatives, with an agile approach to service creation and development to be more responsive to the market.
Our approach is to offer choices in the user interface by enabling a wide range of third-party software middleware—user experience products on our video devices. We also offer service providers the ability to develop their own UI using CommScope software and services. Our Professional Services team has industry-leading software engineers, solution architects, project managers, and test and validation experts to help customize your customer-premises equipment (CPE) portfolio to deliver a consistent, intuitive and optimized experience for your subscribers.
Simplifying deployment with software platforms
There is a growing industry trend in “software platforms” or “hardware abstraction layers,” which perform the common functions of set-tops while providing an API (Application Programming Interface) that enables the development of custom, branded user interfaces.
User interface application | |
Programming interface/APIs | |
Software Platform | |
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Device drivers/Linux OS | |
Set-top hardware - SoC |
CommScope has over 20 years of experience in this set-top software approach with KreaTV and many other middleware software solutions. Today we offer set-top solutions that support:
Android TV
Android is an attractive option due to its common development environment for the set-top, tablet, automotive and smartphone. Android TV Operator Tier enables a service provider to offer a branded user experience along with the familiar Google services such as YouTube, Chromecast built-in and the Google Play app store. Alternatively, the Android Open Source Project (AOSP) allows operators to take greater control of the user experience but with no integrated Google services or application store. CommScope has developed Android TV Operator Tier and AOSP solutions for a number of years, with successful deployments at tier-1 service providers.
Press release: CommScope and TDS Telecom to deploy Android TV™ set-top
RDK
Pioneered by Comcast, RDK-V is an open-source software platform seen as an alternative to Android TV, with its own app store. CommScope is a worldwide leader in RDK development—contributing to the code-base and having delivered many successful customer deployments around the globe, with tens of millions of RDK set-tops. CommScope provides RDK-based set-tops for Comcast’s X1 platform, which is being syndicated for use to other service providers.
Our RDK Video Accelerator Program helps the RDK community rapidly develop, test and deliver innovative services.
Press release: CommScope offers RDK Lab Accelerator to support the rapid development of new video applications
KreaTV
A mature software platform for CommScope set-tops, KreaTV enables a wide choice of user interfaces (UIs) and Apps from third parties and is popular among service providers due to way it simplifies integration of services, eases migration to new hardware and reduces cost of ownership.
CommScope also works closely with third parties offering solutions for user experience software that integrates directly onto the hardware—providing a breadth of choice for the service provider.
Press release: Freesat selects ARRIS as partner to launch generation 3 set-top box
RDK-V | Android TV | CommScope KreaTV | |
---|---|---|---|
Licensing model | Free license | Free license | Royalty based on features |
Open standards | HMTL5, Linux, GStreamer etc. | Android Java API Framework, Kotlin, HTML5, TIF, ExoPlayer, Linux | HTML5, Linux, Open Source Initiative etc. |
Application support | HTML apps, YouTube and Netflix need agreement | GTVS (including YouTube, YouTube for kids, Assistant etc), Play Store (5 000+ apps including regional OTT, games etc), Netflix, Amazon Prime, Disney+ | HTML apps, YouTube, Netflix and BBC iPlayer integrated (need agreement) |
Multiscreen support | Cloud and Set-top | Cloud, Chromecast Built-in | Cloud |
Industry adoption | Major cable operators | Major cable, satellite and IPTV operators. TV set manufacturers. | European telcos & broadcast |
Portability | Hardware independent gateways and set-tops shared codebase | Hardware independent. Android for TV (Android TV), mobile (Android), cars (Android Auto) and wearables (Android Wear) | CommScope hardware only |
Benefits of a hardware abstraction layer
- Faster time to market—it is quicker to develop a new UI or modify an existing one
- Hardware independence—as new hardware becomes available, the set-top vendor does the work of integrating the software platform, reducing development effort to transfer the user experience
- Greater choice—easier to multi-source products from vendors that support the same software platform
- Access to a larger pool of developer skills
Delivering a new user experience on legacy set-tops
A compelling, modern user interface helps gain new customers, but it’s important to offer a similar experience to your existing customers. The installed base of set-tops may not have the processing power and memory to render the graphics or run an HTML browser. The options are:
- Continue with the old platform and accept that current and new subscribers will have a different experience
- Replace the existing set-tops to support new UI—with the CapEx and logistics challenge that entails
- Take a virtualized set-top approach: Process the UI in the cloud
Virtualizing set-top functionality allows service providers to offer a consistent user experience on new and current set-tops without having to do a “rip and replace.” By rendering the UI in the cloud and delivering the resulting interface as an image in a video stream to the set-top, richer graphical and visual user experiences can be supported. A small-footprint “nano client” is installed in the set-top—relaying the remote control key presses back to servers in the data center. These are processed and the relevant UI is delivered as video in a format suitable for the set-top.
Using the ActiveVideo® CloudTV platform, service providers can simplify the migration from an existing middleware platform to another—avoiding the need to replace the set-top or undertake complex integration. It can support different levels of virtualized functionality, including the complete EPG, cloud-based VOD libraries, and OTT service applications.
OTT services and applications that cannot be supported by the legacy set-top hardware can now be supported. Run in the cloud, the new applications become available to any device with the nano client installed—reducing implementation and accreditation timescales.
ActiveVideo®
CommScope is joint owner of ActiveVideo, a vendor of virtualized solutions for video and App delivery.
As service providers know, it’s not just about the lowest cost hardware. Today, success requires the right combination of software and hardware to fit into a high-quality, reliable overall service delivery platform, combined with know-how and scale. It’s what makes us the global set-top leader.
We bring together hardware, software platform, UI, software enhancements, and services to deliver complete, deployable solutions that minimize risk and lower total cost of ownership (TCO). Our solutions are a valuable investment, with features like:
- Customized solutions or ready-to-go products for IP, OTT, cable, satellite and terrestrial video delivery
- Ability to scale with the flexibility, expertise, and breadth of capabilities to create ideal bespoke solutions
- End-to-end expertise in the service delivery platform (video processing, virtualization, access network, home Wi-Fi) to create the right solution for your architecture
- An enviable track record in delivering high-quality products to service providers, large and small, around the world
- A state-of-the-art supply chain, delivering product when and at the volumes you need
- System integration services and UX implementation services
- Content protection expertise, with a wide choice of DRM and conditional access products
- Agnosticity to any middleware or UI, providing the flexibility to create unique consumer experiences
Scalable
Supply Chain
20 manufacturing sites
across, North America, South America,
Europe, Asia and South Africa
CommScope-owned sites in Brazil,
Taiwan and Mexico
42 distribution centers
120 repair/service locations
Operations in 97 sites serving operators,
programmers, retailers
Featured resources
Connecting the Dots
Video
Connecting the Dots: Anthony Zuyderhoff, SVP Global Video Devices on Set-tops, Streamers, Aggregation, CPE trends
Streaming Services Simplified
Interactive Infographic
An interactive tool outlining how streamers integrate access to multiple popular streaming services in one place for the broadband-only customer.
Additional resources
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Case Study: Professional Services: software development and customization
This case study looks at CommScope services to help a PacRim service provider support legacy set-top boxes and match the video services offered by competitors.
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KreaTV Data Sheet
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Breathing New Life Into Older Set Top Boxes with Virtualization
For any service provider with a large installed base, it is often a technical challenge to enhance the functionality of set-top boxes that have already been deployed. But with the rapidly changing dynamics and requirements in the video delivery marketplace, doing so is becoming critical as they seek to evolve the types of experiences they can deliver to their customers. But by virtualizing set-top functions in the cloud, these service providers can bring new functions and services to their complete set-top lineup. These include: • Adding new streaming sources for VOD and OTT applications • Providing a richer VOD interface than current middleware or backend systems can provide • Bringing all devices up to a common interface, while easing the transition to IP video • Enabling new non-video applications on the set-top box This article will explore the many new opportunities associated with virtualized set-top box functionality, and discuss the integration requirements and device implications of this exciting new solution.
Broadband and video device services
CommScope offers services to accelerate deployment of complete, customized set-top solutions.
-
Case Study: Professional Services: software development and customization
This case study looks at CommScope services to help a PacRim service provider support legacy set-top boxes and match the video services offered by competitors.
-
KreaTV Data Sheet
-
Breathing New Life Into Older Set Top Boxes with Virtualization
For any service provider with a large installed base, it is often a technical challenge to enhance the functionality of set-top boxes that have already been deployed. But with the rapidly changing dynamics and requirements in the video delivery marketplace, doing so is becoming critical as they seek to evolve the types of experiences they can deliver to their customers. But by virtualizing set-top functions in the cloud, these service providers can bring new functions and services to their complete set-top lineup. These include: • Adding new streaming sources for VOD and OTT applications • Providing a richer VOD interface than current middleware or backend systems can provide • Bringing all devices up to a common interface, while easing the transition to IP video • Enabling new non-video applications on the set-top box This article will explore the many new opportunities associated with virtualized set-top box functionality, and discuss the integration requirements and device implications of this exciting new solution.
Broadband and video device services
CommScope offers services to accelerate deployment of complete, customized set-top solutions.